Stream Energy is a modern model of how energy distribution is approached. This provider of electricity, natural gas, and even Wi-Fi has taken a new attitude to how these types of energy are bought: bottom line, and person-to-person. Their multi-level marketing style has real, human associates that work with the energy customers in a retail model. Stream Energy began with the deregulation of the Electricity Market in Texas and has expanded to several other states since. Since growing as a company, Stream has also participated in Cell Phones for Soldiers and Captain Hope’s Kids among others.
Stream Energy has not only modernized in its all-around business plan and product availability but of course by interacting with its users through social media (https://www.puc.texas.gov/industry/electric/directories/rep/report_rep.aspx?ID=ELSQL01DB1245339200001). Engaging with those communities that Stream is available to seem to be something fun for the whole company; further, the live messaging system on Facebook is an excellent example of easy-to-use customer service.
Like many modern companies, they seek to inform their consumers on the best way to use the product. In October alone, Stream posted several articles to its blog advising readers on ways to have a safe Halloween, planning ahead for the cold, and of course a fun challenge for Energy Awareness Month. An entertaining article that was posted in anticipation of Halloween detailed what many call “vampires” or “energy suckers” and advised consumers on ways to cut down on their energy bills.
A great example of the helpfulness and detail a large company can have for its users, the blog article on “Phantom Drain” related to many of those who pay monthly electric bills wondering how it got so high each month. Listing computer screens, printers, even coffee makers as “energy vampires” contributing to “phantom drain,” the blog article entails how even when turned off, these appliances consume energy. Up to $130 can be saved each year by unplugging an entertainment center alone, when not in use (ReleaseFact). Stream Energy advises that its users “batch” any plugs onto a power strip, so it can be turned off and on easily, saving energy and money in the long run.